Have you seen someone with a pair of glasses that seemed to perfectly fit their face?

Have you wanted to create the same effect on your face but never really found the right frames to make it happen?

It’s likely that you haven’t found your perfect fit, because you are shopping for the wrong frame shape.

When it comes to glasses and sunglasses, most of us pick out a frame shape because we like the way it looks on the rack or on another person.

But that is the worst way to select a style.

The only way you are going to find the perfect frame is by first finding the frame style that matches your face shape.

To figure out what frames best fits your face, start by identifying the shape of your face. 

It may sound silly but to help you identify your face shape, you can take a piece of paper and trace an outline of your face. Then use the following guide to help you identify the shape based off indicators of your forehead, cheeks/cheekbones, and chin.

Once you determine the shape of your face, try frames that fit and avoid the ones that don’t.

Round Face

Qualities

• Forehead: Wide
• Cheeks: Full
• Chin: Rounded

Frames

• Try: square, aviator, wayfarer, rectangle, cat-eye, wrap/shield  
• Avoid: round, oversized

Heart Shaped-Face

Qualities

• Forehead: Wide
• Cheekbone: High
• Chin: Pointed or Narrow

Frames

• Try: square, aviator, wayfarer, rectangle, round, oval
• Avoid: embellished, top-heavy, wide top

Square Face

Qualities

• Forehead: Wide
• Cheeks: Broad
• Jawline: Boxy

Frames

• Try: cat-eye, square, aviator, wrap/shield, wayfarer, rectangle
• Avoid: boxy frames, oval, heavy brow

Oval Face

Qualities

• Forehead: Narrow
• Cheekbones: High
• Chin: Narrow

Frames

• Try: wayfarer, aviator, rectangle, round, square, cat-eye
• Avoid: oversized

Save yourself time when shopping for your next pair of frames by identifying the frames style that matches your face shape and your aesthetic before you start trying on glasses. 

Shopping for Frames?

If you are shopping for new pair of glasses or sunglasses, don’t forget that some of your favorite designer brands also make frames. 

At Infinity Eye Care Center, we carry frames by some of the biggest brand names in fashion. From Jimmy Choo and Vera Wang to Tommy Hilfiger and Banana Republic, we have an inventory filled with all of the leading fashion icons. 

We recently added a new line of frames by:

• Calvin Klein
• Nike
• Flexon
• Tommy Bahama
• Anne Klein

VSP patients can save $20 on select frames by these brands so stop by our store and be sure to ask our Frame Stylist, Debra about what special offers and discounts you qualify for.

Infinity Eye Care Center is proud to announce that we are now offering online eye exam scheduling through Practice Fusion.

Now you can browse and schedule appointment times that are convenient for you right from your computer. It’s a simple and easy way to schedule your next appointment.

When scheduling, please be sure to enter as much information as you can about your insurance. If we have a problem confirming your insurance benefits, we will contact you for more information.

Practice Fusion Software

Our online scheduler is powered by Practice Fusion which means you get bonus benefits when you set-up an account to schedule online.

Practice Fusion is an online scheduling tool for doctor’s offices, but it is so much more than that. From Practice Fusion you can:

• search and find doctors from their 30,000 listings
• connect with you primary care physician or other doctors on the network
• access your health records
• access your lab results and prescriptions
• view health care costs on simplified graph and chart tools
• track insurance information and use

By partnering with Practice Fusion, we are ushering Infinity Eye Care Center in the digital age of health care. We hope you enjoy the added benefits of this partnership!

Practice Fusion Insights

If you want to explore Practice Fusion even more, you can sign up for their Insight Platform that uses data to compile trends on health care.

As the largest real-time health care database, the Practice Infusion Insight Platform offers an interesting look at health data segmented by age, location, and diagnoses.

Try it out and let us know what you think of our new scheduling tool.

We are proud to announce that we have a new line of glasses by Calvin Klein, Nike, and Flexon. Made by Marchon Eyewear, each frame line is made with cutting-edge technology and innovative design. 

Nike Frames 

Nike frames are perfect for the person with an active lifestyle. Just like their apparel and sports equipment, Nike glasses bring out the athlete in everyone. 

Flexon Eyeglasses

Made with memory-metal titanium, Flexon glasses can bend but not break. These frames will always return to their original shape even after being flexed and twisted. 

Calvin Klein Frames

Designed to emphasize modern silhouettes in distinctive color palettes, Calvin Klein is the perfect frame line for fashionistas. The fashion-forward styles, shapes, and colors look sophisticated and classic. 

Stop in to browse these new frame lines as well as our other brand name glasses from Versace, Amphibia, English Laundry, and more! 

With its beaches, bays, downtown skyscrapers, and abundance of waterfront, Tampa is one of the most beautiful cities in the country.

And here at Infinity Eye Care Center, we want you to see it all!

So we've started collecting photos of sunsets, local events, palm trees, unique architecture, and sandy landscapes that show off our awesome area. We are sharing these photos through our social media accounts on Twitter and Facebook using the hashtag #TampaSights.

We will curate images through our social platforms and share some of our favorites right here on our blog. Our goal is to ensure that Tampa residents can see all of the things that make the bay area so beautiful.

We know that you can't fully enjoy the view without healthy eyes! You need acute vision to be able to enjoy the sights from around the area.

So, we are on a mission to make sure everyone in Tampa has the vision to fully enjoy our beautiful landscapes, sunsets, and scenery.

We offer complete eye care services from annual eye care examinations to contact lens and eyeglass frame fittings. We also help treat eye conditions such as cataracts, glaucoma, macular degeneration, and corneal conditions.

Everyone deserves to see clearly and our goal is to use the most technically-advanced equipment in the field to ensure our patients get the highest level of care possible. If you are struggling with poor vision quality, we welcome you to schedule an appointment with our office for an eye exam. 

It's good for your eyes, but it is also good for your entire body! 

Regular eye exams permit early detection and treatment of conditions unrelated to the eyes such as:

• diabetes
• high blood pressure
• multiple sclerosis
• strokes
• and more

Taking care of your eyes is important and low-quality vision isn't something that you should just deal with. You deserve to see clearly, maintain your health, and of course, enjoy the sights!

Visit us for an exam and follow us on Twitter, Facebook, and through our hashtag #TampaSights to start seeing all of the beauty that Tampa has to offer!

Infinity Eye Care Center is proud to announce that we are now carrying designer eyeglasses by Jimmy Choo.

Jimmy Choo, well known for producing luxury shoes, purses, and accessories, delivers the same level of style and beauty with their line of designer eyeglasses and frames.

The frames come in a variety of styles that convey the brand's luxury spirit. You can find oversized cat eye frames that sparkle with glitter embellishments in hues of black, violet, and blue. Or you can choose from rectangular metal eyeglasses that match the signature Jimmy Choo style of leopard and animal prints highlighted with tones of nude, green, burgundy, and rose gold.

Nicole Kidman posed in black-rimmed glasses during her photo shoot for the Jimmy Choo Spring Summer 2014 campaign, and celebrities around Hollywood are frequently spotted wearing both prescription glasses and sunglasses by Jimmy Choo.

​

Frames by Jimmy Choo are produced and distributed from Safilo Group and always maintain the high-quality and bold design statements we’ve come to know from the famed designer brand.

Visit us to browse our new selection of eyeglasses by Jimmy Choo or check out our complete list of designer frame lines.

As the end of year approaches so does your opportunity to use your full annual insurance benefits. 

For many insurance plans, you are allotted a certain amount of FLEX DOLLARS per year. If you don’t use those benefits by the end of the year, they expire.

Don’t let those benefits go to waste.

Use them to receive discounts on a new pair of frames, back-up glasses, or prescription sunglasses.

Visit Infinity Eye Care to shop through our designer sunglasses and eyeglass frames from brands like Jimmy Choo, Prada, Kate Spade, Juicy Coutre and more. 

Time is running out so don’t delay!

If you are unsure about your benefits, contact your insurance carrier or our office to inquire about your account. 

WE ARE EXCITED TO BE THE ONLY OFFICE IN SOUTH TAMPA THAT WILL BE CARRYING THE JIMMY CHOO LINE!

YOU WILL BE AMAZED AT THE STYLE, QUALITY, AND LOOK FROM THIS EXCLUSIVE LINE!!!!  BE THE FIRST IN SOUTH TAMPA TO GET THESE ON YOUR PEEPERS.  LOOK FOR THEM IN 1 WEEK.......

Effective 10/09/2014. Dr Smith will no longer be seeing patients in the Optical Shop and Showroom.

Due to the pending potential sale of the building that The Optical Shop and Showroom occupies, Dr. Smith will operating at this location. 

It was a pleasure helping clients in the north Tampa area, and you are more than welcome to visit our South Tampa office to continue your care with Dr. Smith. If any patient would like copies of records, please send a signed statement for the release of your information and also include a copy of a photo ID. This level of protection is to ensure the protection of your private information.

All records for patients that were seen in that office are now located in our South Tampa office. Please call 813.207.8984 for information regarding your records.

THEY ARE FINALLY HERE..... COSTA DEL MAR SUNGLASSES.  IF YOU SPEND ANY TIME OUTISIDE HERE IN FLORIDA YOU NEED GREAT PROTECTION.  COSTA DEL MAR SUNGLASSES OFFER A WIDE SELECTION OF FRAME STYLES AND COLORS THAT LOOK GREAT ON YOUR FACE AS YOU ARE PROTECTING YOUR EYES FROM THE DAMAGING EFFECTS OF THE SUN.  SO IF YOU LIVE IN TAMPA, TEMPLE TERRACE, BRANDON, SEFFNER, MACDILL, CARROLLWOOD, ST. PETE, LUTZ,ZEPHYRHILLS, WESLEY CHAPEL, OR ANY OTHER ARE CLOSE TO THE SOUTH TAMPA AREA STOP ON BY AND TRY SOME ON.  YOU WILL LOVE COSTA DEL MAR SUNGLASSES IN TAMPA...

COME BY OUR SOUTH TAMPA EYE CLINIC TO VIEW OUR NEWEST FRAME LINES.......  WE ARE ADDING 2 NEW LINES TO OUR SHOWROOM.  BE THE FIRST IN SOUTH / CENTRAL TAMPA TO WEAR OUR NEW FASHION FORWARD LINE.  SHHHHH. DON'T TELL EVERYONE WHERE YOU GOT THEM!!!  ALSO, COME OUT AND TRY ON 100% ITALIAN MADE EYEWEAR AT AN AMAZINGLY AFFORDABLE PRICES.  GREAT QUALITY AND FASHION YOU WON'T FIND ANYWHERE ELSE AT OUR LOW PRICES......BEST PRICES ON ITALIAN MADE EYE WEAR IN THE TAMPA AREA, ST.PETE, BRANDON, LUTZ, VALRICO, TOWN AND COUNTRY, AND THE REST OF THE BAY AREA.